2020: Brands & Trends

By: Allie Mitchell
Sea Island Ambassador

New Year—new you? How about: New Year—improved you! 

Every January, resolutions are made for the following year. We try to stick with them, but the tricky part to resolutions is that most of us make unsustainable ones. This year, I want help with one of your 2020 aspirations—an upgraded style.

Step 1: Set achievable goals. 

Step 2: Budget for self-care.

Step 3: Invest in quality people and clothing pieces. 

Before I list some of my favorite brands that will be trending this year, let’s talk about style. Style is more than a new Pixie Mood handbag, shiny Lauren G Adams ring, or cozy Barefoot Dreams pajama set. Style is more about an authentic expression of inner interests—conveyed through clothing and accessories. 

While many have written resolutions longer than their grocery list, I found myself instead daydreaming about what trends will arrive this year and how I can incorporate them into my wardrobe throughout 2020. Some Sea Island Trading Co. thoughts that have occurred to me: Layering sweaters, bringing comfortable mountain-style to coastal towns, less leggings and more denim, and chunkier rings.


Remember I said that denim would be making a comeback in 2020? Blue Revival takes classic denim pieces and uses the rustic style in some of their other clothing as well. Sea Island offers a few of these pieces along with pairings already assembled on mannequins. And, when in doubt, ask their style-savvy employees for a second opinion!


White Crow is giving me “all the feels” for Spring 2020! They consistently have some of my favorite pieces because White Crow is cozy, always trending and in season. The items in Sea Island consistently match the colors of spring, summer, fall, or winter accordingly. Be sure to go by the shop often because they bring new pieces in almost every week (and they sell fast).


Chunky rings? Yes, please! Lauren G Adams stackable rings are a classic look and honestly, I don’t think they will go out of style in the next decade. Although, I do think some other ring styles will get some attention. Chunky rings are surfacing in the media more than ever since Jennifer Lopez received a massive emerald-cut ring from her now fiancé Alex Rodriguez, and Katy Perry’s fiancé, Orlando Bloom, proposed with a ring in the design of a flower. Perry’s ring is a modern take on a classic—combining ruby with diamond to form that geometric shape.

In addition to engagement rings, costume jewelry is worn for media award ceremonies, sporting events, and everyday fashion. Lauren G Adams has pieces that resemble these rings seen in mass media recently—and with prices you can afford. (See my “Ringing in a New Decade” blog post below for a closer look at what Sea Island offers, not to mention more coming throughout this spring and summer.)


The New Year welcomes everything from kinetic, slingback sandals to ankle booties, wedges, and chunky heels. SOREL footwear blends sporty and chic, proving to be the ultimate 2020 dynamic duo (now reference my “SOREL Potential-Shoes” blog post to view some of Sea Island’s selection, along with the coming season’s). I love what this brand is doing with footwear—they are pioneer in making heels comfortable and completing a put-together look. They are so comfortable that I don’t want to take the boots off when spring comes, and I’m already excited for their upcoming collections.


Other trends and brands to come? Look for:

  • – Pura Vida
  • – Matisse
  • – Z SUPPLY
  • – Hey Dude
  • – & ALL the athleisure wear


Stay tuned through Sea Island social, calling 843-273-0248, and by visiting the shop on Coquina Harbour!

Womens Fashion Store

Sea Island Trading Co. is your unique and fashionable women’s boutique store. Locally owned and operated in Little River, South Carolina on the North Carolina and South Carolina border, we have been proud to bring the women of the south east coast the newest and latest styles of jewelry, clothing, handbags, footwear, home furnishings, and accessories. No matter what the current trend is, Sea Island Trading Co. is here to help find the design right for you.


Open Daily
or Ship by Phone:
843-273-0248 Landline
910-880-2652 Textline

720 Hwy 17
Little River, SC 29566

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